How to input Zoom into Wirecast
Update your webcast by pulling a Zoom feed into your Wirecast software and sending a switched, high end feed to your desired streaming platform. Zoom gives you the ability to have multiple speakers on camera and easily share their screens. Incorporating third party software such as OBS or Wirecast can provide you with a polished, professional output to your desired streaming platform or as your Zoom source.
Did your business…. PIVOT!?
Celebrate small businesses that successfully moved online!
Quick Webcam Tips!
Here are some Revent approved tips on how to improve your webcam experience when streaming from home!
Innovation through Crisis: The Emerging Impact of the Coronavirus Outbreak on Live Events and Streaming
February, 2020
Live streaming has always been a powerful tool for creatives and businesses looking to connect with their audience, reduce travel costs and lower their overall carbon footprint. However, during a time of global crisis such as the recent outbreak of coronavirus disease (COVID-19), the importance of a robust streaming solution is cast into even greater focus for industries worldwide. As we watch this story unfold in real time, with months of cancellations across the Asia-Pacific region and instability in the markets, we’re not only seeing an increase in streaming interest and activity, but clever and innovative uses of the resources available – bursts of creativity from companies and individuals attempting to cope when direct contact becomes impossible.
The live broadcast of “China, We Are With You” was a first for Fashion Week and attracted over 16 million live viewers on Tencent Video.
In Milan, Fashion Week this year opened with a tribute event to China in collaboration with Tencent and Chinese designer Han Wen. The unprecedented live stream titled “China, We Are With You” was the first in Fashion Week history, featuring over 30 brands of runway shows for the Chinese audience and designers unable to attend (Jing Daily). The production was a quick pivot for Camera Della Moda (National Chamber of Italian Fashion) and event organizers, and its success allowed for brands such as Gucci to garner over 16 million live views on Tencent Video in advance of store and product rollouts for the Chinese market later this year (WWD). Chinese retailers have been utilizing streaming platforms in turn to reach their customers and maintain sales engagement, creating a boom in live activity this month on Alibaba’s Taobao Live (Inside Retail Asia).
Bilibili’s ‘bullet comment’ overlay adds a unique sense of social interaction for Chinese users attending the Stay at Home Strawberry Concert Series, streamed live on the service from February 4-8.
Across the Chinese mainland, strict “stay at home” rules are currently being enforced by local governments and live venues of all sizes remain closed until further notice. While there have been no live concerts in the country since late January, Hyperalleric reports that bedroom live music festivals have become a hit online, as venues, labels and artists across all genres make the best of a bad situation. Customized DJ sets and indie showcases provide artists and clubs a chance to bring their communities together in fresh ways. Streams are promoted by the clubs and broadcasted on streaming platforms like Kuaishou, a popular app for short videos, and Douyin, branded as TikTok outside of China (Business Insider). Another platform of choice is Bilibili, which allows for comments to fly across the screen full of inside jokes, memes and commentary alongside the performances. With performances streamed daily including publicly sourced remixes and replays of past events, these events and virtual festivals have become a source of revenue and engagement for the creative teams involved and a welcome outlet for expression for their isolated fans.
The cancellation of the Mobile World Congress in Barcelona, Spain casts a shadow over the trade show industry in early 2020. (Photo: Matthias Oesterle/Corbis via Getty Images)
Industry trade shows and the local businesses that support them have also been heavily impacted by the outbreak, with more than 24 exhibitions and conferences worldwide facing cancellation or postponement as of February 26 (CNBC). The Mobile World Congress in Barcelona, Facebook’s upcoming Global Marketing Summit in San Francisco, and Sony’s participation in PAX 2020 in Boston are among the recent announcements, as companies take a cautious approach across Europe and North America to protect their global work force regardless of reported cases (MarketWatch).
At Revent we’ll be monitoring this important story in the coming weeks and months, its impact on the global streaming and live event landscape and the innovative solutions from businesses and individuals that transpire. For more information on how Revent can help your business prepare for the future, devise a cohesive plan and support your in-person and live streaming events, contact us today for a free consultation.
Streaming live music from downtown Brooklyn, January 2020
3 Reasons to Stream to Multiple Platforms at Once
January, 2020
Why only take one if you can have two (or more!)? We are finding that doesn’t only apply to cookie consumption, but live video streaming as well. Streaming to a single platform is SOOOOO 2019, and in this new decade we recommend our clients take full advantage of all the players on the market and cast a wider net to get their message out.
You may ask why? Let us break it down for you:
REASON 1: Reach a wider audience.
The more people see your message, the more likely they are to share it and extend your exposure. Limiting yourself to one streaming service can limit your outreach potential. For a client of ours last week, Facebook Live was their delivery method of choice - easy to setup, free, and speaks directly to attendees that have already shown interest in their endeavors. One of the featured artists at the event was also interested in engaging their own cultivated fan-base and gathering separate metrics, so we recommended sending the same broadcast to their YouTube page simultaneously and adding watermarks for branding. Also free, and open to anyone on the internet without having to set up an account. It worked great, and they got double the amount of exposure for the event as a result.
The same can be applied to enterprise customers. Ever thought of streaming to your client base on social media, while still having your employees participate? BUT your site of choice is blocked on your corporate network? Without any extra equipment we can stream to your internal meeting software, such as Microsoft Teams, or to a full-service enterprise streaming platform, while also sending the same (or slightly altered) message to your clients publicly on social media. Keep everyone in the loop!
REASON 2: You get built-in redundancy!
Let’s be honest, streaming isn’t always a perfect science. It can have its moments, and Revent is always on the lookout to make sure there is a plan B, C and often D (one can never too prepared!). We can run multiple internet lines, have duplicate hardware on hand, double tape the wires and ensure everyone is properly caffeinated, however sometimes platforms and servers have “oops” moments. When you add another platform to the mix, that “oops” quickly becomes “hey guys, check out the stream over here instead!”. The likelihood of multiple streaming platforms having event-impacting issues at the same time is extremely rare, but the peace of mind it brings is worth it and redundancy has proven to be invaluable during worst case scenarios.
REASON 3: Did we mention its easy?
You may be thinking, this all sounds amazing, but let’s get real: how much does it cost, and how much extra work is there for me? That’s the best part, it’s as easy an addition as it gets! The encoding is handled on the software side, and a bandwidth test at the venue will determine the number of streams we can support without adding any extra equipment, setup or stress. If you’re looking to really get the word out and blast to every platform you can think of, there are simple solutions available to incorporate third party re-streaming at minimal cost. For our client multiple streams added no additional fees, and the less time spent worrying about the technical aspects meant more time for their guests as they arrived.
Your interest a little sparked? Contact us today to chat more about how Revent can help expand your current streaming initiatives and audience outreach with simultaneous broadcasts across your favorite platforms and services.
Recently at Revent.
December, 2019
On location in New York City, providing video and streaming services to healthcare professionals attending virutally. December 2019
Hello World! After a month of preparation getting our company up and running, we are thrilled to be launching revent.consulting. The site features a brief overview of our services and encourages you to contact us at your convenience. Check back in to see updates of what we have been up to with some video examples, relevant articles and original content providing insight into the world of streaming and live events. Thanks for taking the time to check us out, Happy Holidays and we hope to hear from you soon.